The potential of webinars

Attendees love webinars because they can be:

Dynamic.  Webinars are fun and engaging.  Attendees can hear the speaker, watch the slides and interact with the content in a fresh new way.

 

Interactive and a social event.  Done right, webinars can have a real-world classroom fill mixed with a very personal connection.  Participants can ask questions.  Chat with the speaker, as well as the other participants as well.  Not to mention other social media outlets that can be integrated with the webinar experience.

 

No pressure.  It's likely that your audience would love to hear more about what you have to offer, both free and paid.  Webinars provide an ideal environment for you to share freely and present opportunities for those who want more to get just that.  You can offer incredible content freely AND offer other webinars for a cost.

 

Affordable.  Webinar pricing is a fraction of the hassle not to mention the rising costs of travel.  They are even more cost-effective when compared with the costs of a live, in-person event.

 

Global in reach.  Each online event has the potential to connect with people around the globe, gather them together in one location, and teach.  This breaks down the barriers of location like no other medium.

 

Another tool in your toolbox.  Webinar content can be refashioned to blog content, ebooks, podcasts, or even a future book.

 

Eye-opening.  Through your interaction with the audience you may become aware of new needs from your audience.  This is also a key opportunity to test new ideas and gauge reactions to it.

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